Audi and LATAM Pass Relaunch Exclusive Partnership With Q5 Plug-In Hybrid Promotion in Brazil
Audi do Brasil and the LATAM Pass loyalty program have launched a new phase of their exclusive regional partnership. Between May 15 and 31, 2025, customers who purchase the Audi Q5 plug-in hybrid—in both SUV and Sportback versions—will receive 150,000 LATAM Pass miles.
The promotion is valid at more than 40 Audi dealerships across Brazil, and the accumulated miles can be redeemed for domestic and international flights, in accordance with LATAM Pass rules and the customer’s loyalty tier.
This campaign marks the second phase of the Audi-LATAM collaboration. The first, held in November 2024, was a two-week pilot project. Its success prompted the return of the initiative, now extended to meet the high demand from customers who requested its continuation.
“We launched the first phase at the end of last year, and after the strong sales response, we decided to bring back this exclusive offer in May, close to the school holidays,” said Renato Celiberti, Sales Director of Audi do Brasil, as quoted by partner media outlet AEROIN. “We chose the Q5 plug-in hybrid, a technological, comfortable, and safe model, ideal for family travel,” he added.
The campaign covers the following versions of the Audi Q5 plug-in hybrid:
- Q5 Performance 2.0 TFSIe S tronic quattro – from R$ 433,990 (~USD 76,000)
- Q5 Performance Black 2.0 TFSIe S tronic quattro – from R$ 456,990 (~USD 81,000)
- Q5 Sportback Performance 2.0 TFSIe S tronic quattro – from R$ 485,990 (~USD 86,000)
- Q5 Sportback Performance Black 2.0 TFSIe S tronic quattro – from R$ 507,990 (~USD 90,000)
In addition to miles, buyers will also receive a three-year warranty, 0% financing, or a trade-in bonus when exchanging their current vehicle for a new Audi.
“We’re pleased to see the partnership between LATAM and Audi growing stronger,” said Martin Holdschmidt, General Director of LATAM Pass in Brazil. “Two years ago, we began offering a premium boarding experience at Congonhas Airport using sophisticated Audi Q8 e-tron vehicles for our Black Signature customers. With this initiative, we aim to provide more opportunities for earning miles and recognition—even through car purchases,” he concluded.
AUTOR
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