Ads
  • Aeropuertos
  • Comercial
  • Fabricantes
  • Militar
Aviacionline
  • Europe

    LEVEL Launches Personalized, Eco-Friendly Amenity Kits for Long-Haul Flights

    30 de abril de 2025 - 21:41
    LEVEL Launches Personalized, Eco-Friendly Amenity Kits for Long-Haul Flights
    Ads

    LEVEL, the low-cost, long-haul airline of the IAG Group based in Barcelona, is introducing a new concept for its Amenity Kits starting May 1. The kits will be offered free of charge to Premium Economy passengers and will be available for purchase by Economy cabin travelers on all LEVEL-operated flights.

    Ads

    In line with its “Fly your Way” philosophy, LEVEL is moving away from the traditional one-size-fits-all kit. Instead, passengers can now customize their onboard experience by selecting only the items they need from four individual packs, each presented in FSC-certified recyclable paper packaging:

    • Sleep your way: Includes a sleep mask, socks, and earplugs—ideal for rest.
    • Enjoy your way: Offers headphones made from recycled plastic for in-flight entertainment.
    • Glow your way: Features a comb, vegan lip balm, and a facial mist from HAAN, a Barcelona-based brand specializing in sustainable vegan cosmetics.
    • Smile your way: Provides a toothbrush and toothpaste, both vegan and also by HAAN.

    All items are packaged in a reusable canvas bag, with a design inspired by Barcelona. The design will change every three months, creating three collectible editions to appeal to frequent flyers.

    Sustainability at the Core

    The redesigned kit cuts plastic usage by 81% compared to the previous version. Material optimization has also reduced the overall weight by 13%, which translates to an estimated annual fuel savings of 2.5 tons for the airline.

    All components are made with recycled or recyclable materials. The partnership with HAAN emphasizes LEVEL’s commitment to vegan, locally sourced products. This initiative is part of the airline’s broader effort to minimize waste by encouraging passengers to choose only what they will use.

    Ads

    Rafael Jiménez Hoyos, CEO of LEVEL, commented: “At LEVEL, we believe every detail counts in delivering a personalized travel experience.” He added that the new Amenity Kit not only enhances onboard comfort, but also moves the airline toward “a more sustainable, responsible model aligned with our company values.” He emphasized that “each item should have a purpose, and every choice should be intentional,” reflecting LEVEL’s passion for innovation, environmental care, and a connection with customers through a functional, authentic product with a Barcelona soul.

    LEVEL is also introducing a Kids Kit designed for families, which includes an activity book, pencil, and puzzle to keep children entertained during the flight. The Kids Kit will be available to all families, regardless of travel class.

    Both the customizable Amenity Kit and the Kids Kit will be available on all LEVEL flights from May 1, 2025.

    Would you like a short version suitable for press releases or promotional content for onboard materials?

    Temas
    • LEVEL Airlines
    • Amenity Kit
    AUTOR
    Gustavo Roe
    Gustavo Roe

    Responsable English Feed en Aviacionline. Reportero gráfico.

    Comentarios

    Para comentar, debés estar registradoPor favor, iniciá sesión

    INGRESA
    Ads
    Ads
Aviacionline
Categorias
  • Comercial
  • Militar
  • Aviación Sostenible
  • Infraestructura
  • Aviación Ejecutiva
  • General
  • Carga Aérea
  • English Feed
2025 | Aviacionline | Todos los derechos reservados: www.aviacionline.comDirectores: Edgardo Gimenez Mazó y Pablo Díaz
Términos y condicionesPrivacidadCentro de ayuda
Powered by
artic logo