Iberia and its Impact on the Spanish Economy: €13.22 Billion Added to GDP in 2024
A report by consulting firm PwC, released by Iberia, found that the airline’s operations had an impact of €13.227 billion on Spain’s Gross Domestic Product (GDP) in 2024, representing 0.87% of the national total. Additionally, it supported more than 177,000 jobs, equivalent to 0.9% of the country’s employment.
The analysis used the Social Accounting Matrix (SAM) methodology, which quantifies direct, indirect, and induced economic impacts. According to PwC, Iberia contributed €4.388 billion and 34,482 full-time jobs through its corporate activity. Meanwhile, spending by passengers transported by the airline added €8.839 billion to the GDP and generated 142,987 jobs, primarily in the hospitality, retail, arts, entertainment, and cultural sectors.
In 2024, 31.7 million passengers flew with the Iberia Group, including 8.1 million tourists arriving in Spain. Of those, 5.8 million were international visitors, mostly from the United States, France, Italy, Germany, the United Kingdom, Mexico, Brazil, and Colombia.
Compared to the 2019 report, Iberia’s total impact on the GDP rose by €3.921 billion and by 13,263 additional jobs.
“These figures demonstrate the aviation sector’s contribution to society—and particularly Iberia’s—which fulfills our purpose: to generate prosperity by connecting people with the world,” said Diego Fernández, Iberia’s Director of Strategy, Transformation, and Sustainability.
The airline also describes itself as a committed player in creating positive social impact in the communities where it operates. It partners with around 20 nonprofit organizations on initiatives related to child health, education, disability, refugee support, and social inclusion, as well as humanitarian emergencies. Iberia also offers its flights free of charge to support organ transport in collaboration with Spain’s National Transplant Organization (ONT).
You might be interested
“At Iberia, we believe flying goes beyond connecting destinations—it’s about connecting people and creating opportunities. That’s why we work with around twenty organizations to support projects that improve the lives of those who need it most,” said Sonia Sánchez, Iberia’s Director of Communications, Institutional Relations, and Social Impact.
In terms of connectivity, the airline highlights its role in territorial cohesion, particularly through routes between mainland Spain and the islands, which account for 29% of its domestic operations. It also emphasizes its key connections with Latin America, home to the second-largest foreign community in Spain, with Mexico, Colombia, and Argentina as its main markets.
Comentarios
Para comentar, debés estar registrado
Por favor, iniciá sesión